Are your scalp and hair affected by the stress of your city?
Remove the effects of pollution.
Bio Beauty Routine URBAN PROTECTION
The natural solution against smog for your hair.
We live in cities where the air certainly cannot be said to be healthy and clean. The main pollutants, enemies of our skin and hair, come from various sources and are for example: hydrochloric acid, formaldehyde, chloroform, industrial powders, sulfur dioxide, carbon monoxide, lead and other heavy metals. Also cigarette smoke, car exhaust, nitrogen dioxide and lack of oxygen.
What are the main effects on our hair?
The consequences could be: seborrheic, irritated skin, itching, brittle, dull, weak hair and, ultimately, a greater tendency to fall out. Hair loss affects about 70% of the population and increases particularly in areas where pollution is more relevant.
What can we do?
The solution to protect yourself from pollution is:
- Free the scalp and hair from impurities and polluting particles.
- Periodically exfoliate the scalp to thoroughly cleanse the scalp, residues of styling products and polluting particles that suffocate the hair roots
- Remove smog, dirt and pollutants with cleansing, without further drying the scalp
- Detoxifying and anti-oxidant action
- Calm the irritation and redness of the scalp
- Absorb excess sebum that causes irritation and capillary fragility
- Return the composition of the sebum to its physiological balance
- Prevent oxidative stress
- Protect and preserve the natural protective barrier of the skin
- Deeply hydrate
- Protect the hair shaft from smog and micro dust
As?
BIO BEAUTY ROUTINE URBAN PROTECTION
Step 2 Pre-shampoo scalp treatment
Skin oxygenating gel mask with AHAs
Exfoliating cream treatment which, after a suitable massage, turns into a gel.
Its AHAs (alpha hydroxyacids) make it possible to:
- purify the scalp from pollutants
- promote proper oxygenation of the skin
- stimulate cell renewal
- moisturize
Prepares the scalp for the next step of deep cleansing.
Essential Features and Benefits:
- Purify and regenerate . The pool of AHAs and enzymes from Papaya offer a complementary and gentle exfoliation method suitable for all skin types. Favors cell turnover and helps to remove dead cells from the superficial stratum corneum
- Oxygenate . Brown seaweed naturally detoxifies the skin from heavy metals and free radicals, has a moisturizing and emollient action and counteracts skin ageing.
- protect . The patented Natural Protective Osmotic Anti-Pollution Complex helps the skin protect itself from pollution-induced oxidative stress, detoxify and improve skin barrier function. Reduces UV-induced DNA damage.
- Moisturize . Hyaluronic acid and Aloe keep the scalp and hair hydrated and
Useful to: Bio Beauty Urban Protection is recommended for all skin and hair types.
How to use:
Pre-shampoo AHA alpha hydroxy acid exfoliating treatment. 1 time a week. On damp skin, massage the required dose. The mask turns into a gel. 5-10 min pose. Continue with the shampoo.
Do you know that?
Alternate the Urban Protection Bio Beauty Routine with your usual reference Bio Beauty Routine at least once a week to benefit from its detoxifying and protective power.
Step 1 Deep cleansing
DETOX HAIR shampoo with kombu seaweed
Indispensable for the continuous fight against pollution, for cleaner and more vital hair for longer.
Thoroughly cleanses the scalp, roots and lengths of the hair.
Detoxifies and purifies the scalp by absorbing and washing away polluting particles.
Essential Features and Benefits:
- Panthenol nourishes the hair at the root, has hydrating, emollient, soothing and anti-itch properties. It also increases the resistance of the hair by preventing or reducing damage caused by atmospheric agents.
- The patented Natural Protective Osmotic Anti-Pollution Complex helps the skin protect itself from pollution-induced oxidative stress, detoxify and improve skin barrier function. Reduces UV-induced DNA damage.
- Brown algae (Laminaria japonica extract (Kombu), Undaria pinnatifida extract (Wakame), Himanthalia elongata extract (Spaghetti di mare) naturally detoxify the skin from heavy metals and free radicals, have a moisturizing and emollient action and counteract skin aging.
- The extract from the leaves of Ginkgo Biloba and Milk Thistle are powerful antioxidants that protect the skin from the harmful effects of free radicals that accelerate aging.
- Lotus root extract is rich in phytonutrients, minerals, vitamin C and vitamin A is a powerful antioxidant neutralizes free radicals and has been shown to improve the health of skin, hair. Vitamin A accelerates healing in case of chapped and inflamed skin.
Useful to: Bio Beauty Urban Protection is recommended for all skin and hair types.
How to use:
Gently rub the shampoo into wet hair until you get a light lather, then rinse thoroughly. If necessary you can repeat the operation. For an ideal result, we recommend regular use
Do you know that?
Alternate the Urban Protection Bio Beauty Routine with your usual reference Bio Beauty Routine at least once a week to benefit from its detoxifying and protective power.
Step 3 Stem treatment
Protective hair conditioner with zeolite
Conditioning treatment that penetrates the structure of the shaft to replenish and detangle hair from roots to ends. Strengthens the hair and protects it from environmental aggressions.
Forms a protective barrier to prevent pollutants from depositing in the hair.
Essential Features and Benefits:
- Zeolite is a mineral of volcanic origin which, thanks to its particular shape, traps toxins. On scalp and hair it becomes a chelator of toxic substances: by binding to them it favors the elimination of heavy metals and waste present, counteracting the effects of pollution.
- The patented Natural Protective Osmotic Anti-Pollution Complex helps the skin protect itself from pollution-induced oxidative stress, detoxify and improve skin barrier function. Reduces UV-induced DNA damage.
- The exclusive natural extract of brown algae guarantees the improvement of peripheral circulation, the drainage of toxins, tissue oxygenation and the assimilation of all the active ingredients.
- The protein extract from Baobab seeds is an anti-aging treatment for prevention, repair and nutrition. All hair types receive strength and conditioning from this active ingredient .
- Extract from Matè leaves, source of caffeine, flavonoids, vitamin C, proteins and minerals, promotes tissue oxygenation.
- Panthenol or Pro-Vitamin B5. nourishes the hair at the root, has hydrating, emollient, soothing and anti-itch properties.
Useful to: Bio Beauty Urban Protection is recommended for all skin and hair types.
How to use:
Apply for a few minutes after shampooing on wet hair.
Then rinse thoroughly and continue with the styling of your choice.
Do you know that?
Alternate the Urban Protection Bio Beauty Routine with your usual reference Bio Beauty Routine at least once a week to benefit from its detoxifying and protective power.
